ArtOfBrands - Official Brand Art

Federico B. Alliney was born in Milano and has a degree for the European Institute of Design in Milano.
Since 1986 he participates to the hyper realistic avant-garde of Italian illustration realizing images for major Italian editors and advertising agencies. In 1987 he wins the competition organized by “Star” amongst Italian illustrators and as a result designs the new image of the “Donnina brodo Star” which since then appears on the packaging of the product.

In the same years he get close to the world of automobiles, of which he is a passionate collector, and realizes illustrations and paintings for Bugatti, Renault, Fiat, Citroen and Honda from his studio which is closed to the Monza racing circuit. At the end of the 80’s he realizes oil paintings for “Nardi Ferrari 1990”. In his studio Federico B. Alliney design landscapes, cars, buildings, characters, design objects and develops images for leading companies, graphic design agencies and editors, amongst which “Longanesi” and “Mondadori”, developing over the years a very personal and meticulous style. His objective is to approach projects not only in the traditional aesthetic way but to develop the dynamic of light to obtain a different emotional impact from every image.